4: Uniforms
Our team made sure that our goal to blend the formula one culture with Korean traditions were fully showcased through our uniform designs. For our uniform designs, we made sure to use Korean traditional garments, patterns, and even colors.
Our vision for the uniform: we visualized hanbok dresses with patches for sponsorship logos.
Trying on our hanbok uniform for the first time. Hanbok is a Korean traditional dress, and we made sure the dress included our theme colors: 청현색, 취람색, 비색. These are also Korean traditional colors.
Even in our additional t-shirt uniform, we made sure we included the three theme colors so that our team identity expressed fully.